Business Administration (BBA)

Message from the Dean SBA is proud to be the leading Moroccan Business School adopting an American, Liberal Arts educational model. With our strategic location in Morocco, a hub for regional integration, commerce, and cultural exchange, our mission is to shape successful managers and leaders. Our graduates have a solid grasp of theories, techniques, and practices of business administration as well as a comprehensive understanding of their local and global environments. We offer a diversified portfolio of programs at undergraduate, graduate, and executive levels. Our Bachelor of Business Administration, with more than a thousand students enrolled annually, provides a firm foundation through a business common core curriculum and various concentration opportunities. Classes offered focus on the major business administration disciplines that are finance, marketing, management, international business, and logistics. In addition to indispensable analytical skills, the program emphasizes the development of critical thinking, entrepreneurial, and communication skills. All our programs are market-oriented, with reliance on practical cases and regular industry guest speakers. These programs make full use of AUI's modern educational facilities and technology, both at our main campus in Ifrane and at the University's Executive Education Center in Casablanca. Our international faculty members are Ph.D. holders from reputable institutions and/or certified professionals with extensive experience in the industry. They bring their wealth of scholarship and expertise to the service of our students' development. Many of our professors have extensive experience in a combination of Morocco, the region in particular, and internationally. We pride ourselves on being the first Moroccan Business School to have achieved EFMD's EPAS accreditation for our BBA program. You are more than welcome to contact us for further information or to schedule a campus visit. Yours sincerely, Dr. Jawad Abrache Dean, SBA Vision, Mission, Values Mission: Our mission is to shape future ethical, successful managers and leaders with a local and global perspective. Vision: SBA To become the leading internationally accredited school in business and management education in Morocco About the School Our degree offerings include: Bachelor of Business Administration – EPAS Accredited by the EFMD Master of Business Administration (MBA) – Full time Master of Business Administration (MBA) – Part time (in Casablanca) Executive Master of Business Administration – in Casablanca Master of Science in International Trade – Part time in Casablanca (NEW)

The Bachelor of Business Administration (BBA) degree program prepares students for positions of leadership in the business, professional, and public sectors of a global economy. Undergraduate instruction parallels modern management education principles and serves the objectives of the nation, which include economic growth, social justice, political and economic freedom, and international cooperation. The BBA degree provides a vast analysis to complex relationships between government, private business, and consumers. Students are able to select a particular Concentration within the degree. For the degree of Bachelor of Business Administration (BBA), one of the following concentrations may be selected: - Finance - Marketing - Management - International Business - Logistics

L’admission pour les programmes du niveau bachelor se fait sur la base d’étude du dossier, un test d’admission général (GAT) et un éventuel entretien oral avec le comité d’admission. L’inscription est basée sur l’obtention d’un score de 530 points au TOEFL et 4.5 à l' épreuve de l’expression écrite (420 pour admission au Centre de Langues de l’Université).